For a lot of products, the key drivers of purchase are not reliant on end-customers as much as they do on certain influencers (B2I). This is highly evident in construction, technology, automobile, and other after-market-sensitive product categories, which a general user/customer finds tough to understand. In these cases, it won’t be off the mark to proclaim that the influencer (B2I) is the king.
Connecting with the key influencers (B2I) and incentivizing them for their recommendations is a game changer in these scenarios. As these influencers (B2I) are not directly part of the transaction, there is a crying need for a centralized and formalized program to identify the key influencers (B2I) and communicate with them. We use multiple mechanisms and technological solutions to help brands identify, connect with, and incentivize key influencers (B2I) through customized programs.
At Evolve Brands, we help our clients turn the dealer/influencer (B2I) into a performing brand advocate. We not only help them to identify key influencers (B2I) but also engage them through well-drawn channel strategies that are cost-effective and help clients to incremental sales and increase market share.
We partner with clients through any or all the phases of influencer (B2I) loyalty— acquisition, certification, program development, influencer (B2I) motivation, influencer (B2I) incentivizing, transaction validation, and reward fulfillment. We engage the influencers (B2I) on all available digital touch points such as web, SMS, mobile apps, and phone to reach out to them with influencer (B2I) oriented promotions and reward them on a regular basis to drive performance.
Don’t hesitate to reach out to us. We are happy to be your partner in helping you design, develop, and manage your influencer (B2I) program!
An Influencer Loyalty Program is a strategic initiative that connects brands with key influencers (B2I) in sectors like construction, technology, and automobiles. It incentivizes influencers to promote and recommend products, helping brands gain a competitive edge in complex markets.
We employ multiple mechanisms and technology solutions to identify and connect with key influencers. Our tailored programs are designed to engage influencers through cost-effective channel strategies, driving incremental sales and increased market share for our clients.
We partner with our clients across various phases of influencer loyalty, including acquisition, certification, program development, influencer motivation, incentivization, transaction validation, and reward fulfillment.
