“Evolve engineered our nationwide dealer loyalty program end-to-end — from QR claims to UPI payouts. Activation crossed 78% within the first quarter.”
Engineering Interactions that drive repeat customer transactions.
Your Brand needs a Bigger Stage to - Expand Customer Base. Create Deeper Engagement. Deliver Better Business Outcomes.
We Offer Strategy, Technology, AI and operations that seamlessly integrate to build stronger relationships and lasting loyalty across your Dealer networks, Influencers, Channel partners.
Trusted by 60+ leading brands · ISO 27001:2022 certified
By the numbers
Built for the world's most demanding channels.
Trusted by leading Enterprise &
Marquee Brands
60+ brands across automotive, paints, FMCG, electricals, building materials, lubricants and more.


































































Awards & Recognitions
60+ awards across 17 years — recognition from juries that have actually shipped loyalty programs themselves.
- Best Loyalty ProgramBlack Dragon · V-Guard Rishta
- Best Innovative Idea or ConceptBlack Dragon · J K Jobbers League
- Best Long-Term Influencer Partnership14th Global Customer Engagement Awards · V-Guard Rishta
- Best Program (Reward Design)Global Loyalty Conclave & Awards · V-Guard Rishta
- Best Program (Creative and Communications)Global Loyalty Conclave & Awards · Apollo Value Club
- Loyalty Program DesignSilver Feather Awards · Cera Superstar
- Best Brand Loyalty CampaignBlack Dragons · Cera Superstar
- Best Brand Loyalty CampaignBlack Dragons · Ashok Leyland Mechanic Club
- Best B2B & Trade CampaignSilver Dragons · Asli Hero MotoCorp
- Best Mobile Marketing CampaignBlack Dragons · Nipun — An Influencer Loyalty Program
- Promotion Marketing Awards of AsiaBlack Dragon · Best Brand Loyalty Campaign
- Promotion Marketing Awards of AsiaBlack Dragon for B2B Campaign
- Small Enterprise BusinessSpecial Jury Award
- INDIA 5000 BEST MSMEQuality Excellence Award
- Promotion Marketing Awards of AsiaOrder of Excellence for B2B Campaign
- DMAI AwardsBronze — Effectiveness Product Manufacturing & Distribution
- Promotion Marketing Awards of AsiaOrder of Excellence for B2B & Best Trade Campaign
- DMAI AwardsBronze — B2B Campaign
- Promotion Marketing Awards of AsiaOrder of Merit for B2B Campaign & Best Trade Campaign
- Red HerringIndustry recognition
- Promotion Marketing Awards of AsiaOrder of Merit for B2B Campaign · Silver — B2B Campaign
- INDIA SME 100 AwardRecognition for SME excellence
- Promotion Marketing Awards of AsiaBronze — Best B2B Campaign
- Loyalty AwardIndustry honour
- Red HerringIndustry recognition
- Promotion Marketing Awards of AsiaSilver — Best Dealer or Sales Force Activity · Bronze — Best B2B Campaign
- Promotion Marketing Awards of AsiaOrder of Merit — Best Innovative Idea / Concept · Best Dealer or Sales Force Activity · Best B2B Campaign
- WOW Gold AwardsFor Best Trade Loyalty Program
- WOW Silver AwardsFor Best Trade Loyalty Program
Meet Loyalify.
All-in-one loyalty platform.
Every reward, claim, tier and dashboard you see across our 60+ programs is powered by Loyalify — our in-house engine.
Channel
Loyalify
Intelligence built into every layer
of your loyalty engine.
AI works quietly in the background — surfacing insights, eliminating busywork, and catching problems before they escalate.
Smart Segments
AI clusters channel partners by purchase rhythm, scheme response and lifecycle stage so the next nudge always lands right.
↻ Click to flipHow it works
Smart Segments
- Behavioural clustering across 18 signals
- Re-cluster every 24 hours
- Cohort-level scheme targeting
Predictive ROI
Forecast redemption, partner activation and category lift before you commit budget — and re-forecast every week.
↻ Click to flipHow it works
Predictive ROI
- Predict 90-day payout envelope
- Channel-level lift forecasts
- Re-forecast every Monday
Automated Workflows
Claim approvals, tier moves, KYC verification, payout reconciliation — intelligent automation handles the repetitive work.
↻ Click to flipHow it works
Automated Workflows
- 80% of claims auto-approved
- Auto KYC + PAN + Aadhaar
- Daily reconciliation reports
Anomaly Detection
Real-time alerts flag duplicate scans, geo-spoofing, claim spikes and budget overruns before they become costly problems.
↻ Click to flipHow it works
Anomaly Detection
- Velocity + geo + image de-dup
- Graph-based collusion detection
- Sub-minute fraud alerts
Why Leading CMOs & CTOs
choose Evolve Brands
Loyalty today is no longer just about rewards. It is about engineering long-term customer affinity, channel engagement, repeat purchases, and sustainable business growth. We combine strategy, technology, analytics, operations, and engagement expertise to build high-performance loyalty ecosystems.
22+ Years of Loyalty Expertise
Deep expertise in B2B loyalty programs across dealer, retailer, distributor and influencer ecosystems. Trusted by leading brands across multiple industries.
Loyalty Engineering Approach
We don't just run loyalty programs — we engineer scalable loyalty ecosystems built around measurable outcomes and data-driven engagement architecture.
End-to-End Loyalty Solutions
Strategy consulting, Platform technology, Mobile Apps, Rewards & Redemption, QR engagement, AI journeys, Analytics and Pan-India operations support.
Industry-Specific Expertise
Automotive, electrical, FMCG, building materials, tyres, paints & adhesives — every industry has unique channel dynamics and we engineer for them.
Modular SaaS Platform Built for Scale
Flexible and configurable loyalty platform with multi-language, API-ready architecture, WhatsApp integration and enterprise-grade security.
AI-Powered Loyalty Intelligence
Predictive analytics, personalised communication, smart reward recommendations, fraud detection and AI-led loyalty optimisation.
Strong Operational Backbone
Dedicated program management, pan-India call centre support, onboarding, redemption fulfilment, fraud monitoring and approval workflows.
Proven Scale & Impact
22+ years experience, 60+ leading brands, 5M+ program users, 1M+ trade partners, ₹5,000+ Cr lifetime awards distributed across 30,000+ pincodes.
Technology + Human Engagement
Powerful loyalty technology combined with real operational execution and relationship-driven loyalty management.
Customer Voices
What clients say about working with us.
“The influencer engagement engine paid for itself in 90 days. QR-based claims with anti-fraud guardrails finally gave us audit-grade governance.”
“Their influencer program (electricians, plumbers, mechanics) lifted our blue-collar partner participation 3.4× — we had never reached that segment at scale before.”
“The QR engagement layer plugged into our SAP without a single line of custom integration code. Scan-to-reward time is under 6 seconds in 700+ towns.”
“AI-powered tier recommendations and predictive ROI dashboards changed how our category heads plan schemes. We re-forecast every Monday now, not every quarter.”
“We needed enterprise-grade operations: TDS 194R, KYC, geo-fence and audit trails. Loyalify was the only stack that ticked every compliance box on day one.”
“Scaling from 12k dealers to 78k dealers across 28 states broke our old PHP loyalty platform. Loyalify scaled silently — uptime stayed at 99.97%.”
“Channel retention finally has a number. Cohort lift and partner-health scores let us double down on the right 18% of dealers driving 60% of growth.”
“Their rewards infrastructure is best-in-class — 10,000+ catalogue SKUs, instant payouts, branded storefronts. We sunset three vendors and consolidated to one Loyalify stack.”
“Twenty-two years of context shows up in every workshop. They've already seen the edge case you're worried about — and they have a playbook for it.”
“What I love is that they think like operators, not vendors. The WhatsApp bot and UPI payout flow alone changed our channel conversation.”
“Evolve rebuilt our influencer-loyalty program from the ground up. Redemptions doubled in three quarters and finance finally trusts the payout ledger.”
Industry Expertise Engineered into
Every Loyalty Ecosystem
Deep industry knowledge combined with loyalty engineering, technology, analytics and operational excellence — tailored for specific industry dynamics. Every industry has unique channel dynamics, buying behaviour, engagement triggers, sales cycles, and loyalty challenges. Our industry-focused approach helps brands build stronger relationships, improve repeat business, and maximise customer affinity.
Automotive Loyalty Programs
Engineered for dealers, workshops, mechanics and distribution networks — stronger engagement across auto OEMs, two-wheeler brands and component manufacturers.
Tyre Industry Loyalty
Loyalty programs for tyre dealers, retailers and mechanics — driving channel engagement and secondary sales visibility.
Electrical & Electronics
Influencer engagement for electricians, contractors, retailers and distributors — for switches, lighting, wires and consumer electronics.
Building Materials & Construction
Engagement ecosystems for contractors, architects, painters, plumbers and retailers across cement, paints, sanitaryware and adhesives.
Paints & Adhesives
Painter and contractor loyalty programs with QR-based engagement, gamification and WhatsApp-led communication.
FMCG Trade Loyalty
Retailer and distributor engagement for FMCG brands — scheme automation, cashback, secondary sales and influencer engagement.
Consumer Durables
Dealer and retailer engagement for appliances, electronics and consumer durables with invoice-based loyalty and AI engagement.
Insurance & Financial Services
Channel partner loyalty for insurance agents, advisors and distribution networks with performance-led rewards.
From Channel Touchpoint to
Verified Reward
Capture every sale, validate every claim, reward every partner — without leakage.
Capture
QR scan, invoice OCR, IVR, WhatsApp, IoT — every sale gets pulled into the ledger in real time.
Validate
De-dup, geo-fence, anti-fraud and budget rules fire before a point is ever credited.
Reward
Auto-credit cashback, UPI payouts, vouchers or tiered points the instant validation clears.
Insight
Live channel dashboards tell sales, finance and marketing what the loyalty engine actually moved.
10 Ways to Capture Every Sale
Every industry, channel ecosystem and loyalty program requires a different sales capture approach. Our platform supports multiple transaction capture models with configurable validation, fraud reduction and seamless reward allocation.
DMS Integration
Real-time dealer & retailer sales visibility through DMS connectivity — automated secondary sales import, SKU mapping and loyalty point allocation.
SAP / ERP Integration
Enterprise integration with SAP, Oracle, Microsoft Dynamics — automated invoice sync, SKU/batch validation and API connectivity.
Invoice-Based Claims
Dealers and retailers upload invoices via app, web or WhatsApp — OCR reading, GST validation, duplicate detection and AI fraud checks.
QR Scan Claims
Scan & earn engagement with unique QR validation, single-use controls, geo validation and instant reward allocation.
Quantity-Based Submission
Quantity-driven loyalty tracking for industries where invoice or QR capture is not feasible — with approval workflows.
Bulk Sales Upload
Excel/CSV bulk uploads with validation engine, duplicate checks, error reporting and auto-processing workflows.
WhatsApp Submissions
Mobile-first sales capture — invoice submission, QR scanning, AI chatbot support and real-time notifications via WhatsApp.
Sales-Team Assisted Capture
Field sales teams and promoters assist channel partners with claim submission, geo-tagged uploads and assisted onboarding.
API-Based Capture
Real-time transaction capture from DMS, ERP, CRM, billing software, e-commerce and POS systems.
Hybrid Validation Engine
Multi-layer validation combining invoice, QR, geo, distributor verification, sales team approval and AI anomaly detection.




Built Around Business Outcomes.
Engineered for Long-Term Loyalty.
Ready to engineer loyalty? Get a free consultation.
"Loyalty isn't earned in a quarterly campaign. It's engineered across every touchpoint, every payout, every tier upgrade — and most importantly, every conversation a dealer has about your brand at the next chai stall."
— SUMIT CHANDNA & HARISH MOTWANI
Contact Us
Our team typically responds within 24 hours.
Schedule a Demo
Get a personalised walk-through of our loyalty platform.
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Phone
Addresses
Hours
Monday–Friday · 9:00 AM – 6:00 PM IST
Frequently asked questions
Everything you need to know about Evolve Brands and Loyalify.
Ready to engineer loyalty? Get a free consultation.